We are a global company dedicated to offering communities' favorite foods. With a presence in 18 countries, we offer quality products in various categories and prices.
Carry out an activation with OSCAR MAYER products that go with the American football season and the preparation of typical foods for that season.
We designed, developed and produced an island in conjunction with the HEINZ brand, creating the best combination of products to prepare hot dogs, since it is a food that is consumed a lot during this season. The island consists of a Coolio (cardboard refrigerator that cools) to create an island where we combine OSCAR MAYER cold products, a metal display with HEINZ products (such as ketchup, mayonnaise, mustard), a graphic floor that delimits the area, eye-catching art that joins the display with the Coolio and thus forms the Island that is placed in the main aisles of the supermarket. Additionally, a brand of Medias Noches bread was placed on the display so that the shopper has all the ingredients to prepare their food.
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The island draws a lot of attention due to its striking design, the area in the store where it is placed and the perfect combination of products offered for preparing food. Sales of OSCAR MAYER hot dogs and HEINZ ketchup and mayonnaise increased, and they also help shoppers avoid having to go to several points in the store, since they can find everything they need for their preparation at that point.
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