A Mexican brand owned by Proteína Animal S.A. de C.V. (PROAN)—the largest egg producer in Mexico and Latin America—founded in 1954 in San Juan de los Lagos, Jalisco.
Create a unique and differentiated cross-selling display between Zwan and Huevo San Juan, which could attract buyers without having to go to the refrigerator area
We designed and developed a promotional island with double furniture to display both cold products with our Coolio Check Out model, as well as dry products, which in this case are San Juan egg packages.
Zwan Island - San Juan was placed in a specific area where the buyer has access to Zwan ham (cold) and egg (dry) within a differentiated and attractive display that draws the attention of shoppers, undoubtedly an effective method of placing products together outside the traditional refrigerator area.
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