Success Stories AIM

Coolio Zwan Island + St. John's Egg: The perfect combination.

We designed and developed a promotional island with double furniture.
Coolio Zwan Island + St. John's Egg: The perfect combination.
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Challenge

Create a unique and differentiated cross-selling display between Zwan and Huevo San Juan, which could attract buyers without having to go to the refrigerator area

Solution

We designed and developed a promotional island with double furniture to display both cold products with our Coolio Check Out model, as well as dry products, which in this case are San Juan egg packages.

Results

Zwan Island - San Juan was placed in a specific area where the buyer has access to Zwan ham (cold) and egg (dry) within a differentiated and attractive display that draws the attention of shoppers, undoubtedly an effective method of placing products together outside the traditional refrigerator area.

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