Floor display for the activation of the Electrolife Zero brand in Canal Moderno

Challenge

Activate the new Electrolife Zero brand in the Modern Channel (self-service stores) with displays that are easy to place in strategic areas of supermarkets, such as: checkout areas, sports, wines and liquors, etc.

Solution

We designed and manufactured a very practical metal floor display that has eye-catching art, wheels with brakes for easy movement between different areas of the supermarket, trays of sufficient size to support the weight and to be able to display a large quantity of 625ml Electrolife Zero bottles. Made entirely of strong but lightweight metal materials to withstand the traffic in self-service stores and to have a sufficient lifespan at the point of sale.

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Results

The Electrolife Zero brand is positioned in different areas of the supermarket, being within reach of the shopper at all times. Thanks to its wheels and lightweight materials, it is easy to move from one place to another from time to time. This helps increase impulse sales. In addition, its eye-catching graphics stand out from the furniture around it.