Success Stories AIM

Coolios Danonino: promoting the new Paw Patrol movie.

We were able to promote and increase sales by being present in areas outside the refrigerators.
Coolios Danonino: promoting the new Paw Patrol movie.
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Challenge

To promote the new Paw Patrol movie in a novel way, in conjunction with the Danone brand and its Danonino products.

Solution

Our Coolio displays (premium cardboard display that cools) are the elements that allowed Danonino to be present in the checkout area and other important points of the supermarket and promote the new Paw Patrol movie, attracting the attention of children.

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Results

We were able to promote both the Danonino product and the Paw Patrol movie, increasing sales and momentum by being present in areas outside of refrigerators.

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