Danone Group specializes in dairy products such as yogurt and beverages such as bottled water, whose variety and quality have made a difference in the nutrition of the entire family.
Offer a promotional tool for demonstrators that also works as a display at key points within the Modern Channel.
Our Coolio displays (premium cardboard display that cools) are the elements that allowed the demonstrators to place themselves in key points of the supermarket offering and displaying the products in cold. By demonstrating in a practical way, doing your job correctly and convincing the shopper to take the product right away.
We managed to get the Activia brand outside the refrigerator area with a presence in key points of the supermarket, being within reach of buyers without having to go to the refrigerator area, offering demonstrations and displaying the product.
