In a world where consumers make purchasing decisions directly in-store, product visibility is key to driving sales. However, refrigerated products have traditionally been confined to fixed display spaces, missing valuable opportunities to capture shopper attention. This is where Coolio Display comes in—an innovative mobile refrigerated display solution that allows brands to promote products anywhere on the store floor.
Coolio Display is a mobile and customizable refrigerator, designed to offer flexibility and maximize product exposure in supermarkets and retail stores. Unlike fixed refrigeration units, this system enables brands to place their refrigerated products in strategic locations where consumers are more likely to make a purchase.
A great example of Coolio Display's impact is the campaign by Alpro, a dairy-free plant-based cream brand. To boost sales, Alpro used a Coolio Display in a cross-promotion with strawberries: shoppers who purchased two cups of strawberries received an Alpro cream product for free. This strategy allowed the brand to position its refrigerated product in a high-traffic secondary location, significantly increasing sales of both products.
Coolio Display not only expands in-store placement possibilities but also enhances the customer experience and drives conversions. If you're looking for a flexible, attractive, and effective solution to promote refrigerated products, Coolio Display is the answer.
For more information about Coolio Display and how to implement this solution in your marketing strategy, visit Coolio Display.
