Success Stories AIM

Adjustable Display for Multi-Packaging exclusive for 7eleven.

It is more available to the shopper, thus increasing the sales of these multi-packs since it works as an impulse sale.
Adjustable Display for Multi-Packaging exclusive for 7eleven.
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Challenge

To have an exclusive space within 7eleven stores to promote multipacks, especially 8packs of 235ml cans, which is versatile, eye-catching and easy to place at the point of sale.

Solution

We designed and produced an ideal display for these multipacks. Made of sturdy, lightweight metal, with height-adjustable trays to be able to place the desired number of multipacks in addition to other personal or family containers. It has interchangeable borders and caps, so that any promotion can easily be made depending on the product being displayed. Its levelers at the base help to keep both the display and the containers stable on each tray and prevent accidents if the floor is uneven.

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Results

7eleven stores now have additional space to promote this type of packaging. The product is more available to the shopper, at the entrance of the store or at the beginning of the aisles, thus increasing the sales of these multi-packs since it works as an impulse sale.

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