Brown–Forman Corporation is a United States-based company, one of the largest in the spirits and wine business.
Activate connection points with the shopper in different areas of the supermarket where they can purchase canned New Mix and Jack Daniel's products, without having to go to the wine and spirits area.
We designed and produced "Checkout" model Freshboards to place in different strategic points within self-service stores, in order to be close to shoppers. Due to the versatility of the Coolios and the size of the "checkout" freshboard, they were very easy to place and move them at strategic points, such as: Checkout area, Snacks, Cold Meats, etc.
The New Mix and Jack Daniel's brands with their canned products are closer to shoppers, at their fingertips without them having to move to other points in the store, making their products ready to consume, since Coolios are cardboard displays that cool.